Changing How You Decide Which Problems To Solve 🤔
It is not hard to simply take your existing product roadmaps, and for each feature or project, to determine what the underlying problem to solve is, and what the logical way to measure success would be. That’s the simple and straightforward way to move from roadmaps of features, to roadmaps of outcomes (this is referred to as an outcome-based roadmap).
This is not a difficult step, but simply providing your empowered product teams with problems to solve, and clear measures of success, can go a long way towards generating better solutions to those problems for your customers.
But are those really the most important problems to be solved for your customers and for your company? Every company has before it a set of opportunities, and faces a set of threats. But how rigorous is your company in selecting the best opportunities to pursue, and focusing on the threats that you should take seriously?
Changing how you decide which problems to solve is the third element of becoming a strong, product-led company.
Time To Read: 4 Minutes
Published: September 2022
Link: Changing How You Decide Which Problems To Solve 🤔

Proton, the Swiss company behind a suite of privacy-focused products including email, has teased a fairly substantial upgrade for its flagship Proton Mail and calendar services.
Although Proton has expanded into cloud storage and VPNs through the years, encrypted email remains Proton’s bread and butter — and that is arguably the most interesting facet of its latest reveal.
Indeed, while Proton often positions itself as the antithesis of Google, from a privacy perspective at least, the company has revealed a busy roadmap for the coming months that will usher in a swathe of new features that are just a little reminiscent of Gmail. And that’s not a bad thing.
Read More: Be like Gmail? Proton Mail will soon offer email categorization, message scheduling, and more 💌
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