What if you missed out on product positioning at the early stage of your startup? ⏳
Product positioning isn’t mind work - it must be documented and well-guided. It’s also not a one-time thing and needs to be evolved as the product expands and changes - there’s no shortcut to it.
But many startups often ignore understanding positioning, in fact, marketing altogether, from as early as the MVP stage (I’ve made this mistake with my startup too). Building a SaaS product for any founder is more glamorous than working on marketing or positioning. They fear that insufficient delivery in value will make the customers choose the alternatives, so they focus on improving the product.
Time To Read: 10 Minutes
Published: June 2023
Link: What if you missed out on product positioning at the early stage of your startup? ⏳
After launching its text-based social network Threads in July, Meta faced criticism as there was no way for users to delete their Threads account without deleting their Instagram account. The company is now preparing to roll out a separate account deletion for Threads by December.
At TechCrunch Disrupt last week, Michel Protti, Meta’s chief privacy officer for product, said that Meta is working on launching the actual deletion feature of a Threads account by December.
As Threads is tied to Instagram, Protti said the company deliberated a lot about how to tackle deletion requests at the beginning. He mentioned that it was technically challenging to separate those two accounts at launch. So the company ended up rolling out tools such as the ability to deactivate the account or setting it to private.
Read More: Meta says separate account deletion for Threads will roll out by December 🪚
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