What are consumer insights and how do I use them? An introduction 👩‍👩‍👦‍👦

Understanding your consumers' needs and wants has become essential to ensure your company is future-proof. Listening empowers you to learn from and talk to your customers in order to create ever-improving experiences.

Businesses with quality data are more likely to collect actionable customer insights, which can help them grow their bottoms line in the l…