A business is a repeatable process that makes money. Everything else is a hobby.
—Paul Freet, Commercialisation ExpertThis is a neat way of summarising the definition of a business. But is it true? Does making money actually matter?
If a product has no monetization mechanisms built into it, it’s usually (but not always) 1 of 3 things:
An experimental product / department inside a well-funded larger corporate which can afford to lose money
A venture backed startup which has yet to monetize in any meaningful way but has the necessary funds to keep the lights on and is demonstrating growth
A side project you work on for fun which may never become a business. And that’s OK.
Time To Read: 12 Minutes
Published: May 2022
Link: Product Monetization Strategies💰
The grip Twitter, now called X, has on the market may be stronger than some believed. Unfortunately, that’s led to the first casualty among Twitter alternatives, as the startup Pebble (formerly T2), is shutting down. The would-be X rival had grown a small but engaged community on its microblogging service that aimed to dupe Twitter’s features, from its verification systems to functionality like DMs.
But the company says they’ve run out of time to make Pebble happen — the app maxed out at 3,000 daily active users, out of 20,000 registered users. That daily user figure fell to 1,000 daily users following its rebranding from T2.
Read More: Pebble, the Twitter alternative previously known as T2, is shutting down 🔏
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